All Locations
Birmingham, Cheltenham, Worcester
All Departments
Marketing

About The Role

We are looking for an experienced Head of Business Development and Marketing Strategy to grow our business development function, and lead on marketing and comms strategies for the firm. The role supports all service, sector and office teams across the firm and will work hand-in-hand with the marketing operations leads.

You will be a person that can ‘wear many hats’ and use your business development skill set, various perspectives and experiences to deliver the wide-ranging aspects of the role – one minute you will be giving a ‘helicopter view’ and the next, advising on tactical execution. You need to be able to shift from one to the other seamlessly and be equally comfortable in either situation. You will have experience of doing this in a similarly complex organisation.

Heads of teams at HCR put HCR first and understand the 24/7 nature of service to stakeholders. They take responsibility. They think outside the box, adapting to context and needs. As an experienced BD professional you will be able to understand the firm’s drivers of profitability and use your sound professional judgement to make decisions, after you’ve considered the consequences of the options available.

As a leader, you will inspire excellence. You will have experience of motivating individuals and maximising contribution. The wider Marketing and BD team will relish opportunities to learn from you because you will be a credible BD and Marketing professional, a credible leader and a role model.

It’s likely you’ll have worked in professional services before, but this isn’t essential if you’re culturally a good fit and you are a quick learner, able to absorb, retain and learn from multiple sources of information and those around you, really quickly.

You’ll be able to synthesise complex information and communicate clearly. You will use your influencing and negotiation skills to get internal buy-in for projects and deadlines. It’s a given that you’ll be able to devise BD and marketing objectives, strategic approaches and tactical delivery plans. You’ll have ideas and be creative in your approach and be able to draw on your professional network for inspiration.

This role involves some direct line management of the BD team, but also cross-functional working with the Marketing team.  

The job

  • Lead on devising and delivering BD strategies and initiatives that generate fees and help grow the firm. The BD team’s work includes writing proposals, pitches and bids, generating targeted opportunities to win new work, client maximisation and market development
  • Supporting the Marketing team to devise marketing strategies that promote the firm's services, raise profile and increase brand awareness
  • Work with the Marketing operational leads to ensure execution of agreed strategic plans
  • Provide guidance, mentorship, and direction to direct reports
  • Identify trends, competitive landscapes, and opportunities, providing insights to drive strategic decision-making
  • Monitor and evaluate the effectiveness of BD and Marketing initiatives using metrics and analytics, making data-driven adjustments as necessary to optimise performance and ROI
  • Work with external partners, e.g. freelance specialists, briefing and managing them to deliver as an extension of the internal team.

About You

Skills and experience:

  • Marketing degree/ postgraduate marketing qualification following a business or communications degree
  • Evidence of business development/ marketing/ business/ management CPD
  • Worked at this level in a similar sized or equally complex organisation
  • 15 years’ marketing experience.
 

About Us

Benefits of working with us as Head of Business Development and Marketing Strategy include:
  • 28 days annual leave (plus public holidays)
  • Bonus scheme
  • Life Assurance
  • Scottish Widows Pension Scheme
  • Private healthcare
  • 1/3 gym membership contribution
  • Electric vehicle scheme
  • Happy People/Perks at Work benefits portal
  • Cycle to Work scheme
  • Flu vaccinations

Is HCR the smart move for you?

HCR suits people who love a challenge and want to work in an environment where careers thrive on the back of hard work and personal merit. Our people enjoy feeling part of something bigger than themselves, and whilst our clients drive our development, it is our people who bring their energy, enthusiasm, and entrepreneurial mindsets together to solve problems and help our clients succeed.

Why HCR people love their jobs

Our people tell us they enjoy working on good quality, interesting matters from a wide variety of our clients, because they get the experience they want to develop their careers. We will give you responsibility early, the mandate to make things happen and we’ll back your good ideas. Our “Passion for People” lives and breathes every day throughout the firm as our peoples’ energy and sense of fun create a warm environment in which to thrive.

What career progression will HCR offer you?

HCR’s growth constantly creates opportunities for people who want to go places and make a difference, your career plan can become part of our growth plan. At HCR you can expect to work with friendly, energetic, ambitious people, who love getting stuck into a client problem, and enjoy celebrating a good outcome. Our people value the sense of community provided by the individual personality of each office and the collegiate approach across all our service and sector teams.

What does HCR believe, achieve and stand for?

As a Times Best Law firm, among the UK Top 60, we provide the full range of services that you would expect to organisations, business leaders and individuals. However, in our mission to give everyone the opportunity to experience a different kind of legal service we take an entrepreneurial approach. We’re flexible and responsive to the needs of our clients, delivering the best outcomes for them. We have more than 800 lawyers and support staff, including more than 150 partners, and have been awarded the Law Society’s Lexcel quality mark in recognition of our compliance and client care standards.

With ten offices in England and Wales our well-established presence stretches from west to east, ensuring clients can access a full-service legal offering no matter where they’re located. We’ve expanded significantly in Birmingham, Cardiff and the Thames Valley, and our merger with Hewitsons resulted in a full service regional hub being established in the heart of the Waterside innovation area centre of Northampton. Our London and Cambridge continue to grow apace.

With solid connections in the communities we work in, and a track record of delivering legal advice to businesses and individuals throughout the areas we base ourselves in, our clients continue to value our approach to providing legal advice, in the way they need, when they need it.

As HCR is an equal opportunities employer, we don’t just accept differences, we celebrate them. We want to attract a diverse and ambitious workforce that reflects all backgrounds and skills to create a workplace that is supportive and inclusive, recognises and nurtures talent, and which works together to achieve the best outcome for our clients. We are privileged to be an armed forces-friendly organisation.

We also want you to achieve your absolute best during the recruitment process.  Please let us know of any changes we can make at any point that will help support your application.  If this opportunity sounds of interest to you, please make an application and submit your CV. 

A note for recruitment agencies – The HCR Resourcing Team is responsible for recruitment across the firm, and where possible will use direct hiring methods. We do work with a Preferred Supplier List, and where appropriate, we will release vacancies to those agencies who we deem most appropriate to support us. Only those agencies will be invited to submit candidates via our recruitment portal. Any speculative or unsolicited CVs sent to any employee or Partner of HCR will not be considered an introduction, and no fees will be applicable. Furthermore, we retain the right to pursue these candidates without query of ownership.

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